DND Amsterdam began with a proposal for LED screen surfaces across the dancefloor and connecting corridors. The architecture studio developed the corridors, while Refractiv's concept focused on the dancefloor. Refractiv evaluated the screen-based direction against the physical conditions of that room and developed a lighting response shaped by the space itself.
Sensing the room at close range
The client provided a ceiling height of approximately 260 centimetres, which Refractiv also measured on site. Circulation placed visitors close to every installed surface. The club also required a system that could support different event and music formats through daily operation.
These conditions made proximity central to the design. A large flat image surface would remain visibly close to the viewer and would reinforce the ceiling plane. A distributed light structure could work with depth, reflection and changing viewpoint instead.
Using reflection to extend depth
Mirrors multiply the visible field of a light source. Their effect changes as a person moves, allowing a shallow physical volume to present a deeper and more layered image.
Refractiv developed the ceiling as a three-dimensional light structure. Approximately 150 custom lighting elements, produced in different lengths and specifications, occupy different angles and depths. Mirrors extend their lines beyond the physical ceiling plane. The lighting elements provide the active light; reflection expands the perceived structure around them.
The connecting corridors use the same relationship between light, movement and reflection to create a transition between the main areas. The spatial identity comes from the geometry of the system as much as from the programmed content.
References to Yayoi Kusama's mirror environments helped communicate the underlying perceptual principle to the client: reflected light can alter the perceived boundaries of a room and make its volume feel wider.
Programming a distributed media surface
Pixel-level control allows gradients, directional movement and coordinated states to travel across the three-dimensional structure. The content can change with the venue programme, moving between slower ambient states and higher-energy sequences while the physical language of bars and mirrors remains consistent.
Refractiv's scope covered lighting concept, lighting design, custom fixture design and build, lighting programming and on-site installation. Baranowitz+Kronenberg led architecture and interior design.
The control setup was designed for venue staff with suitable lighting-programming knowledge to create, adapt and run visual looks. The system has been in continuous operation since March 2017.
A site-specific media response
The low ceiling became a design parameter for scale, geometry and visual depth. The venue programme became a parameter for control and operation. Together, they defined a media surface distributed through the architecture.
This approach provides a broader design principle: media density, brightness, geometry and movement should follow viewing distance, circulation and programme. A system gains specificity when these conditions shape both its physical form and its behaviour.
For a responsive-light commission or an early study for media within a constrained interior, contact Refractiv.
Related project: DND Amsterdam lighting installation. Related capability: Responsive Light Works.