Cardo Brussels
Surreal landscapes change with the weather outside. When a guest enters the interaction zone, the wall shifts to a portrait reimagined as a stylised avatar. Refractiv conceived and developed the installation for Cardo Brussels, commissioned by Saar Zafrir Design.
Project details
- Year
- 2024
- End client
- Cardo Brussels
- Commissioner and hotel designer
- Saar Zafrir Design
- Location
- Place Rogier, Brussels
- Format
- Interactive lobby video wall
- Inputs
- Live weather conditions and camera portrait capture
- Refractiv role
- Media concept, visual direction, software development, generative image system, hardware specification, AV supply, system integration and commissioning
- AV installation
- Dune SA
A landscape connected to the weather
The lobby artwork needed a character of its own throughout the day, including quiet periods when nobody was interacting. Refractiv developed an ambient mode in which generative AI produces surreal landscapes informed by conditions outside the hotel.
Season, time of day, wind and atmospheric conditions influence the imagery. They give the composition a changing mood while its visual direction connects to the hotel’s concept and the surrealist references of its setting.

A guest enters the picture
Camera portrait capture introduces a second encounter. The system reinterprets the guest as a cartoonised or Magritte-inspired avatar, bringing a personal image into the wall’s visual world.
Camera input, prompt control, weather data and image generation are coordinated in one system. The artwork moves between ambient landscapes and the portrait experience as activity in the lobby changes.


Artwork and installed system
Refractiv developed the concept, software and generative image system, specified the hardware, supplied the AV system and completed integration and commissioning. Saar Zafrir Design created the hotel concept and interior and commissioned the work. Dune SA handled physical AV installation.

Credits
Refractiv
Media concept, visual direction, software development, generative image system, hardware specification, AV supply, system integration and commissioning.
Saar Zafrir Design
Commissioning, hotel concept and interior design.
Dune SA
AV installation.
Related work and reading
Generative Visual Systems ↗Sensing and Spatial Response ↗Immersive Environments ↗Contact
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